Deals, Deals, Deals For Google & Amazon…

Amazon and Google: Lots has been going on in recent days. So, just in case you missed all the fun:

drones

  • Amazon has officially won the Federal Aviation Administration’s approval to test delivery drones in the United States, it emerged earlier this week
  • CEO Jeff Bezos has been talking drones for a couple of years now: this is a clear answer to Google & AllCell Technologies LLC Project Loon, which has become more than just a nice idea after years of development….

Image Source: SHUTTERSTOCK.COM

The two companies are desperately looking for allies…

  • Amazon has agreed a partnership with HarperCollins Publishers, according to which the US company will enjoy a multi-year publishing deal covering both print and digital, is also emerged this week.

Who is going to be the ultimate winner, then? Well, what I know is that for the time being both Google and Amazon would do well to keep their eyes on the ball, as we argued earlier this week…

 

If you want to discuss this topic further and/or you want to learn more about our latest SWOT audit of Amazon.com, please email us at info@hedgingbeta.com

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