Here we present our SEO audit of Amara Mining, whose online strategy was briefly discussed by our team following the release of a statement concerning the launch of a new website.
Our report provides a detailed analysis of SEO technical and on-page parameters for the domain amaramining.com. Our audit identifies all the variables that could affect search engine rankings and the customer’s journey, based on:
- Accessibility
- Indexability
- On-page Rankings Factors
SEO Audit Criteria
- Score: Critical areas where intervention is needed on a scale from 1 to 5 from an SEO perspective. “1” least problematic, no action needed; “5” most problematic, immediate attention needed.
- Status: indicates the current performance of the website for the specified parameters.
- Description: indicates the analysed SEO parameters, which are identified through the crawling.
Key Findings
- The robots.txt file is essentially telling Google not to index the content of the website. Check this out:
- The mobile user experience is excellent, but speed metrics are poor, especially for mobile.
- A round of on-page optimisation is recommended. Structure, hierarchy and navigation need work.
The full audit package (“Amara Mining Audit”) can be downloaded at the link below.
