We have investigated the prospects of Japan’s K Line this week for the loadstar.co.uk, and our findings will be released on 13 October.
As usual, we have also performed a SEO audit of its Japanese website, kline.co.jp — well, the outcome was not great, really.
Our comprehensive SEO analysis doesn’t include actionable leads at this stage.
SEO Audit Criteria
Score: Critical areas where intervention is needed on a scale from 1 to 5 from an SEO perspective. “1” least problematic, no action needed; “5” most problematic, immediate attention needed.
Status: indicates the current performance of the website for the specified parameters.
Description: indicates the analysed SEO parameters, which are identified through the crawling.
Key Findings
- The technical side requires intervention: duplication issues are likely to harm performance.
- Speed metrics indicate that there are ways to improve performance both on Mobile and Desktop.
- Basic SEO guidelines for technical and on-page optimisation have not been implemented.
- An overall Domain Consolidation Analysis (DCA) should be performed given that multiple domains (e.g. kline.com, kline.co.jp, klineurope.com) are potentially competing for the same rankings.